At The Soul Index, we don’t just write content. We gather stories, symbols, and slow-burning truths that don’t shout, but whisper softly. Each piece we publish is the result of deep reading, reflective thought, and intentional care.
Meet the souls behind The Soul Index:
Each member of our team brings a unique lens to the table, helping us explore the spaces between culture, consciousness, and the human experience.
Simra Sadaf, Founder
Simra Sadaf is the founder, writer, and editor-in-chief of The Soul Index, a project shaped by her devotion to literature, storytelling, and philosophy. She wanted to create a space for those who are drawn to depth, nuance, and the unseen architecture of inner life. Her work is guided by the belief that art is not always an object. It’s a way of seeing. Sometimes, it’s a way back to the self.
Krushang Shah, Head of SEO
Krushang Shah is a Holistic SEO Expert and an IIMA Alumnus with an MSCIT degree, whose career journey has seamlessly evolved from Senior Web Developer to Head of SEO. This distinctive background provides him with a profound understanding of both robust web architecture and comprehensive search strategy. Krushang is dedicated to building powerful, enduring online brands that excel in today’s dynamic digital landscape. He achieves this through expertise in Topical Authority, Semantic SEO, User Experience (UX) Focus, and Technical SEO Mastery, consistently transforming complex digital challenges into clear, results-driven strategies that accelerate organic growth and deliver strong ROI.
Vishnu Sharma, SEO Manager
Vishnu Sharma is a seasoned Marketing Consultant with a decade of experience in digital marketing. At The Soul Index, he crafts data-backed content briefs that blend clarity with creativity. His passion lies in helping soulful, purpose-driven platforms grow through organic search. When he’s not optimizing content, he’s either gardening, or mentoring small business owners to thrive online.
Sunil Kirpalani, Writer
Sunil Kirpalani is a lifelong learner with a passion for exploring the world—both physically and intellectually. With a background that spans counseling, investment management, and even running his own café, Sunil brings a grounded, eclectic perspective to his writing. His work covers a wide range of topics, including psychology, medicine, food, travel, and finance. A fan of sci-fi, physics, music, and history, Sunil’s writing reflects his deep curiosity about the human experience and the systems that shape it.
Prashant Pundir, Writer
Prashant Pundir is a poet and creative supervisor at a reputed advertising agency in Mumbai. His work blends tenderness with political urgency, often exploring illness, memory, loss, and grief. He is also the co-curator of Juhu Reads, a silent reading community. Prashant’s writing has been published in various journals and magazines, and he continues to build a body of work that feels both personal and collective, anchored in lived experience, lyrical honesty, and an aching attention to language.
Shrishti Khanna, Writer
Shrishti Khanna has worked in the mental health space and is currently a brain development educator. She’s curious about how people grow, how they make sense of things, and what care can look like in everyday life. She spends a lot of time with books and poetry. She believes, as Audre Lorde once said, that poetry isn’t a luxury, it’s something we need. Her work moves slowly, with softness, and tries to pay attention.
Ekshika Parnami, Writer
Ekshika Parnami is a passionate writer with over three years of experience creating emotionally resonant content. She wrote her first poem in fifth grade and never stopped. A Journalism graduate from Christ University, she has worked in political consulting and writes on relationships, travel, and unique trivia. Her writing, rooted in personal experiences of love, loss, and healing, began on Instagram and quickly connected with readers. What started as a cathartic outlet has become her calling: telling stories that move and inspire.
Prerna Mullerpaten, Writer
Prerna Mullerpaten is a twenty-something-year-old homebody from Chennai, India. She has a soft spot for exploring the world through words. And cats! If she is not reading, she writes – she claims they are mostly half-truths. She has edited and written for InFrame. It is her dream to one day put together lesser-known stories from around India, though that might mean a lot of character development on her part. She believes she is a pessimist, but an aspirant, nonetheless.
Deepak Bhadoriya, Writer
Deepak Bhadoriya is a freelance content writer and copywriter specializing in SEO blogs, articles, website content, and promotional copy. He has completed the Advanced Digital Marketing Program from PIIDM Institute, Pune. Deepak helps businesses create compelling content that attracts and engages their target audience. He has worked with 8+ brands, including The Times of India where he received appreciation for his work.